Understanding the present can be as daunting as imagining the future. For all intents and purposes, the two have merged.
Rising from the desert just 40 kilometers southwest of Riyadh, in Saudi Arabia, an entirely new destination is set to change the face of life and leisure in the kingdom forever.
"If you look at Riyadh alone, over seven million people call it home, rising to 10 million in the coming years." Michael Reininger, CEO, Qiddiya
"There couldn’t be a better and more exciting time to be in the Kingdom. No more red tape and bureaucracy", H.E. Eng. Abdullah Al Swaha, Minister of Communications and IT, KSA.
Buzz speaks to Fahd-Al Rasheed, former Group CEO and Managing Director of Emaar the Economic City (EEC), leading the development of Saudi Arabia's King Abdullah Economic City (KAEC)—the world’s first publicly-listed city.
All eyes are on Saudi Arabia these days as the country opens up to foreign investment, loosens restrictions on outside investors and introduces new regulations.