Changing the relationship between humans and technology

Technology will be more and more human-like, hence making it easier for people to use. Therefore, people will embrace it immediately.

The future of urban mobility

As he prepares for the biggest revolution in the 125-year history of the car industry, SEAT president Luca de Meo has no doubt about the best place to be: in the driving seat.

What’s driving the connected car?

Do you know who your car is talking to? It could be a parking meter, traffic signal, the emergency services, or even other vehicles. Driven by the potential benefits of the Internet of Things, automakers are among the earliest adopters in the fast lane.
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SEAT is revving up to take the lead

Luca de Meo was named head of SEAT last November and now aims to transform the Barcelona-based manufacturer into a front-runner in connectivity.

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SEAT is revving up to take the lead

Luca de Meo was named head of SEAT last November and now aims to transform the Barcelona-based manufacturer into a front-runner in connectivity.

Q&A: Airbus

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Tesla’s time may be coming

For Tesla, the Secret Master Plan has always been to get to the mass market Model 3, and from there into the battery business. The goal is the transformation to a low carbon economy – not to build a profitable car company.