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Working in a VUCA World
Faced with an existential challenge to their traditional ways of doing business, many companies are replicating the innovative VUCA thinking developed by the U.S. military in the face of a world that is Volatile, Uncertain, Complex and Ambiguous.
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Forget the blah blah blah
On April 29, Madrid's historic Palacio Cibeles was not just a backdrop but a beacon of modernity, as it hosted the remarkable "CUPRA Design Obsession" event. This wasn’t just another car launch; it was a manifesto of style, declaring CUPRA’s unwavering commitment to design as its core tenet.
