Tourism
141 articles
The inspiration of youth
When we look around the world and observe how human beings of the 21st century live, work and spend their free time, it sometimes seems that our lives today are almost entirely shaped by technology.
Qiddiya moves into top gear
With a giant domestic market eager to enjoy arts, sports and theme parks right on their doorstep, nobody in the world’s hospitality industry wants to miss out on the Qiddiya opportunity.
Let me entertain you
The arts and entertainment sector has a crucial part to play in the emergence of a more diverse, open and modern society in Saudi Arabia.
Turning entertainment vision into reality
A short drive away from the Saudi capital Riyadh, one of the largest entertainment, sports and cultural complexes in the world is now beginning to take shape.
The home of kings and heroes
For anyone looking to experience the rich legacy of Saudi Arabia’s past and understand the vision that is shaping its future, there is no more inspiring place to come than the historic town of Diriyah. Located in an oasis just…
Welcome to São Paulo
São Paulo is home to 20 million fiercely proud paulistanos (as residents are known), all of whom will happily tell you at length to you how they'd never live elsewhere. Spend time with them and the reasons will soon unfold.
Building the Riviera of the Middle East
On the sparkling shores of the Red Sea, the Kingdom of Saudi Arabia has begun developing a luxury resort that will provide local and international visitors with a new level of refinement and comfort.
An epic adventure through time, space and the senses
The human story of this desert region is long. Rock art and carved inscriptions testify to the presence of early men and women dating back thousands of years.
Investing in a rejuvenated sanctuary for heritage, nature and the arts
AlUla is preparing to welcome a new generation of visitors from around the world, as the Royal Commission for AlUla embarks on a long-term plan to transform the region into one of the Middle East’s most important archaeological and cultural…
A living museum in the desert
Winter at Tantora showcased AlUla to the world and showed international visitors a vision of the region’s future