SEAT S.A. drives through pandemic
70 years after SEAT first started helping turn Spain into a modern, car-owning society, the company swung into action to help its home country respond to one of the greatest challenges of our time
01/10/2021
Extreme E: the adventure where less is more
Mattias Ekström opens the doors of the ABT CUPRA XE team paddock, where nothing goes unused. Teams of eight people and no public audience, some of the keys to reducing the environmental impact. The philosophy of the Extreme E Series is to…
30/07/2021
A day with Marc ter Stegen and his plug-in hybrid
The FC Barcelona player drives his new plug-in hybrid car for the first time and talks about his impressions at the wheel. He uses his driving time on his way to a match to concentrate and to talk with his family…
23/05/2021
Driving diversity in the automotive world
In an automotive industry once dominated by men, Spanish carmaker SEAT is leading the way to a more diverse, accessible and inclusive future.
09/02/2021
IVECO and NIKOLA to lead truck race to hydrogen era
When two of the most influential men in global trucking sat down to talk in Phoenix, Arizona last spring, they discovered they shared the same passion for full industry transformations, and for outpacing and outthinking sluggish incumbent players. They quickly…
19/09/2020
SEAT launches a new, more flexible, digitalised and sustainable way of working
SEAT has set up a new work model to promote a flexible, dynamic working environment that favours the work-life balance. This initiative is called Smart Work.
14/09/2020
SEAT’s Hola Tapas Bar is off the ground in Vienna
The company created in Barcelona combines the culinary and automotive worlds and opens a restaurant in the Austrian capital. SEAT partners with chef Juan Amador to offer a new customer experience concept.
29/07/2020
SEAT primed for new era
SEAT presents its new micromobility products globally, the SEAT MÓ eScooter 125 and the SEAT MÓ eKickScooter 65.
18/06/2020
SEAT reduces the environmental footprint of its production by 43%
The organisation has decreased production-related CO2 emissions by 65% and thanks to the actions implemented in 2019, the company generated 38.5% less waste in a single year. The goal is to lower the Martorell factory’s environmental impact by 50% by 2025.
07/06/2020
The man driving Cupra
They said it couldn’t be done. At the start of 2018, when Barcelona‑based SEAT launched its CUPRA brand for a new generation of sports cars, the world’s automotive press gave the venture little chance of success. What was SEAT doing…
31/03/2020