VR
3 articles
Our next reality
In the ever-accelerating race towards a digitized reality, Alvin Wang Graylin's book "Our Next Reality: How the AI-powered Metaverse will Reshape the World" emerges as a crucial guide.
Immerse yourself in the future
Harnessing the power of innovations such as AR and VR, Khalid Al-Muawad’s technology company Midwam is transforming the visitor experience of art, history, and culture, taking customer engagement to a new level.
Trends shaping the consumer experience in 2020
In 2019, the quest for enhancing consumer experience drove brands across the MENA region to fully dedicate themselves to their consumers, building and maintaining their trust. Brands that invested in serving relevant and personalized communications, products, and services emerged victorious,…