Saudi Arabia
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She rocks it
For Nada Alhelabi, music is much more than just a job. It is a chance to bring people together and transform lives. The festival organizer and sound therapist is helping amplify music in MENA
Saudi Arabia’s voice of sustainability
As the pace of change accelerates in Saudi Arabia, Hawazen Nazieh Nassief is helping to turn environmental and social responsibility into a priority for businesses across the country.
Immerse yourself in the future
Harnessing the power of innovations such as AR and VR, Khalid Al-Muawad’s technology company Midwam is transforming the visitor experience of art, history, and culture, taking customer engagement to a new level.
Written in the stars
Nurturing a lifelong passion for space travel, rocket scientist Mishaal Ashemimry is helping to craft Saudi Arabia’s national space strategy. The inspiring aerospace pioneer plans to train as an astronaut and venture into space herself.
The digital payments mastermind
Abdulaziz Fahad Al Jouf, Founder and CEO of PayTabs, is helping to replace cash with digital payments and change the way that people shop in Saudi Arabia, across the Middle East, and beyond.
Meeting of music minds
Since starting his first company at the age of just 19, Hatem Kameli has been at the heart of Saudi Arabia’s startup ecosystem. The digital entrepreneur is now planning to launch his first IPO.
Tamer targets the next 100 years
In 1922, in the historic city of Jeddah, Saudi Arabia, Dr. Mohammed Said Tamer opened the very first pharmacy on the Arabian Peninsula. He was inspired by a vision of giving his community access to the latest medical products, and…
Saudi Arabia’s serial startup founder
Since starting his first company at the age of just 19, Hatem Kameli has been at the heart of Saudi Arabia’s startup ecosystem. The digital entrepreneur is now planning to launch his first IPO.
Saudi film industry steals the limelight
A passionate film industry pioneer, Faisal Baltyuor is one of the people leading Saudi Arabia’s movie business into a new era. Committed to developing and supporting local talent, the head of Muvi Studios says that a golden age is arriving…
Serving the Saudi Appetite for ready meals
Rapid social changes are transforming the way that Saudis spend their mealtime. As the founder and CEO of startup Siwar, Loaye Al-Nahedh is delivering young Saudis an ever-growing variety of nutritious ready-to-eat meals.